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Making Omnichannel Work
IDC's recent research on the retail sector confirms that omnichannel trends will continue and retailers are evolving in order to succeed. Most realize that multiple channels are important, but integrating them and doing the myriad other changes to support omnichannel is what will make or break their efforts.
Read the article by Eden Estopace on the Enterprise Innovation site HERE. Last modified on Wednesday, 14 January 2015