Some of the findings are surprising, but as Lara says, "people are people". Read her article here.
Estimated reading time: 0 minutes, 14 seconds
In a Corporate Executive Board blog on the topic of customer service, Lara Ponomareff talks about some trends that B2B has in common with B2C companies.
Some of the findings are surprising, but as Lara says, "people are people". Read her article here.