Read the HBR blog written by Robert Plant (the professor, not the guitarist) HERE.
Estimated reading time: 0 minutes, 15 seconds
Much has been written about the potential for Big Data to provide the means to identify hidden opportunities and issues. However, businesses can't forget about the impact of the individual's customer experience in influencing the relationship.
Read the HBR blog written by Robert Plant (the professor, not the guitarist) HERE.