Estimated reading time: 0 minutes, 16 seconds

Measuring the Omnichannel Supply Chain

You may think your omnichannel efforts are all that, but what do your customers think about it? Measuring customer satisfaction is always challenging, and dealing with omnichannel buyers adds an even greater degree of difficulty.
Chris Jones, on the DC Velocity site, reviews metrics-driven approaches to crack this important nut. Check out his blog HERE.
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