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Tie Your Products to Corporate Initiatives

We've all been through the drill: you have a project that absolutely must be done, but you struggle with proving business value by tying it to your company's objectives. Is there a playbook on how to make it happen?
According to Godfrey Huguley on the Industrial Distribution site, there are 4 key areas of corporate initiatives that are 'naturals' for supply chains. Read his thoughts HERE.
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