Cameron Laird

Cameron Laird

How's Your Trading Partner Meeting Working Out?

merging"Both sides would get what they wanted; that has always been our mantra." That sounds like a worthy goal in any relationship. How successful in real-world practice, though, is cultivation of the retailer-supplier pairing?

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E-Commerce Data Feeds: Data for Marketing

cloud connectionThe nearby article on data feeds for e-tailers emphasizes the value of accurate data for good customer relations. That's far from the only potential e-tailing data has, though.

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E-Commerce as Data Supplier

CollaborationThe nearby article on data feeds for e-tailers has lessons for suppliers, also. Most crucially, manufacturers need to recognize that data feeds represent an opportunity for co-operation andnegotiation.

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