Estimated reading time: 3 minutes, 2 seconds

Cash and Checks on Way Out

dollar-flying-awayEvery day brings news of innovation in money and payments. Consider what turned up just since we reported on MasterCard's ambitions last week:

At one level, none of this matters to your current business: whether you're a retailer or supplier, your immediate focus needs to be on executing your existing business plan. That checks are going away, and that banking as we know it seems as ripe for disruption as book stores, newspapers, road maps, encyclopedias, and so on have been, isn't your problem. One of the points of all the initiatives described above is that big players are investing serious money to make transitions as easy as possible. When your customers want to pay with Google Wallet or BitCoin or an even wackier etheralized currency, there will inevitably be a gateway to ACH (automated clearing house) or your cloud-based procure-to-pay (P2P) or whatever made sense as you were building up your business. Neither "The Payoff" nor you can be trusted to pick the winners in the competition between payment systems, so there's no rush to adopt new ones.

We are confident, though, that some sorts of big change are afoot. What will it mean for your business if retail-level payments are all guaranteed to be effective within two business days, and you never have to account for chargebacks or bad checks? What if affinity cards, coupons, and payment are all bound up in the same three-second swipe? Will it affect your business if foreign visitors will be able to spend their home currency at your check-out registers with no delays or friction? How much will your sales expand if shoppers don't need to "go through the line", but close a purchase while talking with a salesfloor representative? These are just a few of the changes likely to accompany the current developments in payment systems. Most important will be not the transactional percentage points saved, but how the transparency of digital payments will affect your relationship with your customers and suppliers.

Read 3739 times
Rate this item
(0 votes)

Visit other PMG Sites:

PMG360 is committed to protecting the privacy of the personal data we collect from our subscribers/agents/customers/exhibitors and sponsors. On May 25th, the European's GDPR policy will be enforced. Nothing is changing about your current settings or how your information is processed, however, we have made a few changes. We have updated our Privacy Policy and Cookie Policy to make it easier for you to understand what information we collect, how and why we collect it.