Supporting Personalized and Customized Products

Callaway-Ft-i-Draw-DriverLast January you may have read my article regarding retailers that were traditionally distributing merchandise via Brick and mortar but are now looking at a Vendor Direct model to supply their customers. Many of these retailers appear to have realized the value of what I wrote and as such I have seen higher growth in the number of retailers having customer orders ship directly from suppliers/factories. The value to the retailer is that this allows the retailer to maintain or increase sales without the investment in maintaining inventory levels. Read more...

Visit other PMG Sites: