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I think we can all agree that metrics are a good thing. What if you have metrics that look good, but don't tell you what you need to know? '
Vanity metrics' are discussed by Kate Lee in an article on the DC Velocity site, and she provides good reasons on why you need to place your focus on what affects your bottom line, not what looks good. Read it HERE. Last modified on Thursday, 03 December 2015
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