Estimated reading time: 0 minutes, 18 seconds

Omnichannel Delivers

Ever wonder why so much focus is on the omnichannel customer? Recent studies show they deliver 21% more profit than single channel buyers...that may explain it!
IBM has done a lot of research on the topic and have identified some key findings to help retailers succeed. Check out the article on the Internet Retailer site by Greg Tolman HERE.
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